Omnibus
MRP
Election Advisory
Geographical modelling
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Holistic data-driven campaign advisory for parties, campaigners and investors, building on Stack’s track record of advising winning political campaigns around the world.
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Measuring public opinion in small geographical areas is essential: modelling techniques provide an accurate way to unlock insight at constituency, statistical geography or street level.
Qualitative research
Site Reports
for planning and development
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We use focus groups extensively in political, consumer and policy research to understand the values and attitudes that drive opinion and behaviour.
We test messaging and advertising, and unearth the most impactful way to communicate about issues.
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Our Site Reports use MRP and other modelling techniques to help you understand public opinion in the immediate vicinity of a prospective development site.
Stack’s bespoke development RAG rating and audience segmentation, combined with our polling on what people want in their local area, can help you de-risk the planning process.
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Bespoke research to help you test and track awareness, consideration and sentiment, to segment your audiences, and to understand what makes your customer tick. Expert survey design, managed fieldwork and data collection, and digestible analysis.
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Define your audiences with more than simply observable characteristics like demography. We use best-in-class techniques to identify who you need to understand, how to speak to them, and where.
Data analytics
& visualisation
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We have the analytical key for every lock: latent class, k-means, principal component (PCA), factor, driver and regression: we start from first principles and deploy the right combination to answer your question.
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Stack has successfully used multi-level regression and post-stratification (MRP) to accurately forecast elections in multiple countries.
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Fast, election-quality data with expert question advisory.
Turn your Friday questions into Monday morning insight, and take advantage of a question advisory service with a team experienced in helping campaigns craft winning messages.
Our ratecard can be found here.
Quantitative research
Segmentation
Technical expertise
We’ve built accurate MRP models in multiple countries, and can deploy the full range of analytical techniques in pursuit of actionable insight.
Experienced advisors
We’re in the room helping senior politicians, corporate executives and winning political campaigns apply our research in decision-making.
Action-oriented
Knowing what people think and why only gets you so far - we help clients decide what to do about it.